Client
Microsoft PDC '07
(Professional Developers Conference)
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Agency
Hornall Anderson
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Overview
Microsoft’s Professional Developers Conference is an annual event. In 2007 they wanted something “funky” and fun for this somewhat “nerdy” event. The conference theme was “Getting People Connected.” I wanted to use big bold graphics that overlapped and intersected each other to show fluid motion and "Connection". From that came this system that was fun and unique, along with flexibility across all platforms.
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